Cognits was founded in 2014 in Guatemala. Since its inception, we have become an expert in delivering world-class digital experiences to our customers. In 2021, Cognits merged with U.S. based Kale Ventures, headquartered in Austin, TX. We're now able to expand our partnerships with clients by now offering a line of strategic services aimed at identifying gaps and opportunities across your growth journey. Our team of over 100 talented professionals with diverse experience and knowledge in Guatemala and the U.S. make us a dynamic partner to meet your needs.


We Care About

Growth is a process that can only be sustained with the right team behind it. Our goal is to grow with your business, as your partner we are committed to working with you in whatever capacity your team needs. We know growth isn’t always easy. Sometimes it’s hard to see the forest through the trees. When you work with Cognits we are your partner, an extension of your team, to help you stay focused on the goal and exceed your expectations.

We take growth seriously from our business partnerships to our commitment to the environment and our communities. As a business we operate with integrity, transparency and flexibility, and make a conscious effort to consider our place within and impact on society.

What is


A cognit is a unit of memory or knowledge that makes up a network of synaptically associated neurons. It is essential for perception and memory.

It is how our brain develops and stores experiences, then allows us to recall that memory and use it to shape our future perceptions. We remember what we perceive and we perceive what we remember.

Your decision-making ability is best described as a cycle of perception, contextualization, consideration and facilitation. Cognit units enable you to recall past experience faster and strategically use your existing knowledge to influence the decision cycle.

Why we liked it enough to make it our name

We believe this ability to quickly recall experience and strategically use your knowledge to take action in the world is not only essential to human development but also the development and growth of your business.

Whatever your goals in growth are, we’re ready to help you turn that vision into reality. As your partner on this journey, we bring a unique lift to your team that accelerates your development wherever you need it most.

From helping you evaluate your environment, contextualizing your opportunity, recommending the best path forward or executing against your go-to-market plan, when you partner with Cognits we help you define and take the necessary actions to grow.

Partnership with

One Tree Planted

One Tree PlantedCoffee Trust

A tree is an essential part of any ecosystem and is an ecosystem within itself. Trees help clean the air we breathe, filter the water we drink, and provide habitat to over 80% of the world's terrestrial biodiversity. Forests provide jobs to over 1.6 billion people worldwide, absorb harmful carbon from the atmosphere, and are key ingredients in 25% of all medicines.

To symbolize and demonstrate our commitment to growing with your business every week you work with Cognits we make a donation to One Tree Planted, an organization that aids in global reforestation. Each week we have two trees planted in your name; one tree in North American and one in South America - our two headquarters. If we do our work right; together we can plant a forest.





Guatemala City

Zone 4
TEC 3 Building


4410-A Burnet Rd
Austin, TX 78756

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